Learn about a key part of my process that I neglected for so long and one you may be neglecting as well.

I have been freelancing now professionally for between 6–7 years — 2 of which have been full-time — and even now I’m still learning and improving on my process. Case in point, one of the recent things that I changed about my process was instituting project plans at the beginning of the project and now a new productized service that I’ll explain more about later.

Now you may read that and ask yourself “What? You went years without having any project plans or roadmaps?” No… I did have very loose plans for my projects or even had some clients spoon feed me their own plans (some of which weren’t very helpful and even derailed the projects). What I was missing were plans that formed a solid backbone for the projects. In reality what I had were plans with a back bone similar to that of a chocolate eclair which could slow a project down — sometimes to a complete halt.

In the past, whenever a project would start, we (my client & I) would lay out a basic idea of what it would entail within a proposal or statement of work. Within the statement of work, we would say something along the lines of “one header illustration, three supporting illustrations, etc.” All of which were what the client had originally said they wanted — usually to get a general idea of how much the project would cost.

Additionally, when the client says “we want a header illustration”, that’s not a whole lot to go on. It’s hard to price out something like that because it could be either really simple or very complex. Without knowing the style, the exact content and purpose of the illustrations, it’s hard to give context around the work, time, etc. to create an accurate price for something like this.

Create a solid roadmap & plan for you and your client’s engagement.

In 2012, Holly Whitaker hit rock bottom. Alcohol and drugs were running her life, and she was ready to recover. The problem was that out of the two options available to her, rehab was too costly and the traditional 12-step program didn’t fit her needs. So she set out to create the option she wished she had.

What started as a blog, podcast, and Instagram account documenting her own personal journey through unconventional recovery grew into a community of thousands. Eventually, it became Tempest, an online recovery school pioneering a refreshing and modern way to get sober.

Synopsis

In 2012, Holly Whitaker hit rock bottom. Alcohol and drugs were running her life, and she was ready to recover. The problem was that out of the two options available to her, rehab was too costly and the traditional 12-step program didn’t fit her needs. So she set out to create the option she wished she had.

What started as a blog, podcast, and Instagram account documenting her own personal journey through unconventional recovery grew into a community of thousands. Eventually, it became Tempest, an online recovery school pioneering a refreshing and modern way to get sober.